Thanks a lot for all the questions - some high level, some very practical; most insightful and definitely hypothesis-driven. Way to go!
I appreciate how you've all dived right into the case, and I can (almost) picture the many spreadsheets and cases being built as we speak.
Good luck to all case participants! From the couch here in CBS Solbjerg I've sensed the buzz and excitement from a lot of groups.
Keep at it and see you around!